Ecommerce analytics

ecommerce return rate calculator

Calculate return rate, refund exposure, exchange recovery, processing cost, and net retained revenue.

Result

Enter your numbers

Copyable output

Submit the form to generate a result.

Calculation basis

Return rate = returned orders / total orders. Net loss estimates refunded value plus processing cost minus exchange recovery.

FAQ

What is ecommerce return rate?

It is the percentage of orders that are returned during a measured period.

How do exchanges affect return loss?

Exchange recovery reduces net loss when a returned order converts into another purchase.

Does this connect to my store?

No. It is a standalone calculator; paste your own order and return numbers.